Story lead magnet
Ask people to reply a word to your story — they get the link back, plus two reminders if they never open it.
What it does
Stories convert better than posts and disappear in 24 hours, so the answer has to be instant. Ask for a word (“reply BETA and I send you the link”), and every story reply carrying it gets the link straight away, then two reminders spaced over three days. Everything stops the second the person replies.
- Fires on story replies, the fastest-converting surface on Instagram
- Two reminders spread over three days, dropped as soon as they answer
- Filtered by keyword, so a plain “🔥” reply does not enrol anyone
Exactly what gets sent
https://example.com/early-access
Tell me what you think once you had a look.
Every message is yours to rewrite before installing — and afterwards, from your dashboard.
Other playbooks
Instagram lead magnet
Someone comments your keyword, they instantly get your link in DM — and a nudge the next day if they went quiet.
See the playbook → LaunchWaitlist for a launch
Collect early-access sign-ups from a comment, then nudge the people who never signed up — twice, politely.
See the playbook → CommunityWelcome every new DM
Anyone who opens a conversation gets an instant answer, then one question that tells you who they are.
See the playbook →Story lead magnet, live on your account in 2 minutes
Connect your account, pick your keyword, hit install. Everything it creates stays yours to edit.
Install this playbook →